HomeThe Art Of

The Art Of

Background

Brand overhaul & Website redesign

theartof.com

2009 – 2020

One of Canada’s leading live events producers, The Art of Productions present innovative conferences, seminars and live programs for business professionals and leaders.

Attracting an audience of over 20,000 attendees annually, they run several high profile events each year on a variety of key business topics including marketing, management, leadership and sales.

The challenge

One of the biggest issues the CVCA had with their previous website was that while it contained a significant amount of important information, it was also extremely difficult to navigate, with disjointed messaging and to top it all off, was painfully slow to load.

They needed a website that would help them drive new membership and in order to do that, it needed to do a better job of portraying them as a professional organization capable of advocating on behalf of their existing members.

How we solved it.

Home page

Event Page

Magazine Page

Article

About Page

Alternate Event page