Background
Mobile LED Truck Advertising
Completed September 2016
Wild On Media specializes in providing digital LED trucks to clients for advertising campaigns requiring interactive mobile billboards.
Their Réno-Dépôt client was opening two new stores in Québec and wanted to use the trucks to announce them – but there was a twist (there’s always a twist).
The client wanted the trucks to display a real time arrow that pointed towards the direction of the store, along with the distance in km, as the trucks drove around town.
How we solved it
